The annual recipe collection published by the Wisconsin-based utility company typically features a variety of desserts submitted by customers and employees, often with a focus on seasonal ingredients and baking traditions. These publications frequently serve as a treasured source of culinary inspiration, passed down through families and communities.
This yearly tradition fosters community engagement and provides a platform for culinary creativity, reflecting both contemporary trends and cherished family recipes. It also serves as a unique piece of regional ephemera, documenting evolving tastes and baking practices over time. For many, the anticipated release marks a key moment in the holiday season.